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In
1513, Spanish explorer Juan Ponce de León went looking for the
Fountain of Youth, but the poor sot landed in Florida. Almost 500 years
later, Todd Richards, a ‘godfather’ of snowboarding and Encinitas
resident, has discovered that great secret which eluded Ponce de León
and keeps plastic surgeons in business. Nearing his 40th birthday, Richards
has an ambiguously ageless face and a wiry, strong frame. He keeps up
with kids less than half his age on the slopes, in the water and on vert
ramps. He owns a snowboard manufacturing company in Encinitas called O-Matic,
along with partners Jason Kanes and Tara Dakides. Richards is also a commentator
for ESPN. Last year, he probably logged as many air miles as P-Diddy.
He has a wife, two kids and a second home in Breckenridge, Colorado.
How does he do it?
Richard’s youthful energy may come from a nervous habit or an irrepressible
drive for success. Oddly, for one with so little time, he just doesn’t
seem to be that stressed out or in a hurry. While sitting in the Pannikin
one morning, (his favorite local spot) he looks surprisingly un-twitchy.
He doesn’t tap his foot, crack his knuckles or exhibit any other
annoying nervous ticks, even after a double coffee. He doesn’t sit
on the edge of his seat or constantly look around the room. On the flip
side, he’s not the creepy, repressed, ‘Zen’ type that
seems ready to go postal at any minute. For lack of a better word, he’s
just…normal. So how does he stay so young? All the way back to Ponce
de León and even before, philosophers, inventors and celebrities
have been exploring the concept of the seemingly unattainable: Eternal
youth.
If
growing old is a vice, then Richards has assiduously avoided it. The fact
is he’s rarely ever in one place for a long stretch of time. To
truly get old, one must park oneself in a Barcalounger, stare mutely at
the television and wait for the body to decompose. Richards doesn’t
even know his neighbors of eight years. In 2007, his snowboarding career
took him back and forth to Breckenridge, Utah, Fiji, Japan, Tahoe, Mammoth,
Oregon, Whistler, New Zealand, Tahiti, Vancouver and Montreal. He is sponsored
by the biggest companies in the action sports industry; Quiksilver, Nixon,
DC and Spy, to name a few.
Maybe Richards got stuck somewhere in the aging process. He says it himself,
“As far as I’m concerned, I’ve been in arrested development
since 18. I don’t think I’ve aged past 18 for better or for
worse.” What happened at age 18 that would make Richards want to
stay there?
It was 1989 and Richards was attending a small graphic arts college in
Massachusetts, not far from Paxton, where he grew up. After being a “little
runt kid” skateboarder in high school that “never really fit
in” he picked up snowboarding in college, because the school was
in the mountains. In 1990 he won the New England Half Pipe Championship.
That was also the year Richards’ father passed away. His father
was there at the competition and was able to see the beginning of Richards’
career—to witness the world that was about to open up for his son.
Richards says, “He saw me just start to gain momentum.” His
father had his own dreams of being a professional hockey player that were
never realized, so it may have been the prospect of living his dream vicariously
through his son that increased his pride. It was a year that marked great
tragedy and triumph.
Richards
spent his college years being courted by sponsors, being flown around
the United States to compete (after never having been on an airplane in
his life) and meeting his snowboarding heroes. In his 20s, after graduating
from college, he was ready to play. His mother bought him a Volkswagen
GTI, gave him his inheritance and said, “Go!” With his entire
young life, consisting of “TVs, skateboards, T-shirts, helmets,
whatever,” packed into the car, he set out like a modern-day pioneer.
Richards says, “My whole goal was to get past the Midwest. I just
wanted to go west.”
He dropped his girlfriend off at the University of Colorado in Boulder
and stayed in town. Drawn to Boulder’s youth culture, he became
enmeshed in the college scene. There, Richards met life-long friends,
bought a house in Breckenridge, fine-tuned his snowboarding skills and
met Lindsy, who later became his wife. He calls these years, “the
salad years,” because, flush with ‘crispy green’ prize
winnings and paychecks, he was “living this pretty disposable lifestyle.
No one to answer to. Just making stupid purchases after stupid purchases.”
Yet even during the apex of his youth Richards was never self-destructive,
which quickly leads to burn-out.
The good times didn’t end, but as Richards neared his 30s, the fun
merely took on a different tone. Chad DiNenna, owner of Nixon, was instrumental
in coaxing Richards to move to Encinitas, offering him a long drink from
the Fountain of Youth Culture; warm weather, beaches, surfing and Mexican
food. Richards calls Encinitas a “little bubble” where everybody
is young, or at least they look it. He says, “There’s a couple
of spots on the planet that are like this and this is one of them.”
While
living on Neptune Avenue in Leucadia, he “caught the surfing bug.”
The first time Richards surfed was with Tim Swart at Cardiff Reef, “on
a nine foot heavy surfboard. I actually caught one to the sand and it
was like the ‘I’m doing it!’ moment.” After that,
DiNenna had boards and bags made for Richards and Lindsy and they took
them to Hawai’i. “[Lindsy] was better than me at first and
I was so mad. It pretty much consumed my life from that point.”
Richards
is passionate about surfing, especially at his local break, Beacon’s.
If he had to choose between snowboarding and surfing, right now he would
choose surfing, because he revels in the freedom of anonymity. He says,
“When I show up it’s not a bunch of kids staring at you like
‘okay, go. Be a performing monkey and let’s see if you’re
worth all the coverage.’ With surfing I don’t care. I just
want to go out there and it’s almost as pure as it was in the beginning
of snowboarding.”
In 2000, Todd and Lindsy were married on surfboards in Honolua Bay, Maui.
That year they also bought the house in Encinitas they still live in,
which looks “like an East Coast doll house.” Add their two
children, Camden (a 6-year-old boy) and Reef (a 3-year-old girl) and it
sounds like a road map to an idyllic old age, except what drives Todd
Richards’ life isn’t comfort but pure competitiveness.
When Richards is asked point blank about his edge, or what keeps him young
after all these years, he lights up from within. He becomes emphatic and
passionate. He says, “I’m insanely competitive with myself.
I just want to be better. I just want to constantly learn something….
I’ve never been content with where I’m at.” This inner
drive is so dramatically different than the hungry, insecure need to be
better than everyone else. It’s the former that keeps Richards young,
and the latter that has consumed so many people’s youth and vitality.
After
all these years, he’s still snowboarding. On the TRANSWORLD Snowboarding
message boards, a fan reverently writes, “Todd Richards has been
snowboarding since the beginning of time. Before there was God, there
was Todd Richards. And he was snowboarding.” Another writes, “The
fact that he has just improved as every year has passed (what is he now,
38?) is just incredible.”
If it’s not snowboarding, then it’s surfing. He’s studied
Taj Burrow’s Book of Hot Surfing. He says, “I’ve read
that thing so many flippin’ times I can’t even tell you. It’s
my quest to improve in any little thing. All I want to do is learn, learn,
learn.”
If it’s not surfing, it’s cars. “I guess you could say
that I’m a German car nut, especially Audis. I’m constantly
working on my car in some form or fashion.”
When the notion arises that one day, as for all of us mere mortals, his
body won’t comply with his mind, that one day he won’t improve
because he’s just too old, he vehemently denies such a thing, “I
don’t think that’s ever going to happen. I just think that
there’s always room for improvement.”
Not to belabor the point, but what about when Richards is 50? Or 60? Seriously,
is he still going to be riding the hill and sitting in the line-up? He
refutes, “If I can go out on my 50th birthday and do a 720 off a
jump, then I’ll be the first one that does it.”
At the risk of sounding like a cynic, age can’t be just a state
of mind. At some point, you have to take care of your body, so that you
can do a 720 on your 50th birthday. There is a laundry list of what Richards
does not do; drugs, smoke, soda, fast food. Another list of what he does
do; alcohol in moderation, one cup of coffee a day, lots of Raul’s
burritos. Plus, “I try to take care of myself. I stay insanely active.”
He says Lindsy, his wife, is more extreme, having a fondness for holistic
health food and products, “If it tastes like dirt and looks like
sludge, she’s probably eating it.” Doubtless some of that
has rubbed off on him.
Richards coyly claims, “everything in moderation,” but that
doesn’t explain the disparity of 50 year olds on jumps. If Juan
Ponce de León were taking such a modest stance he would have gone
looking for the Fountain of Middle Age. Truly Richards is engaging in
some extreme behavior. It’s his insane passion that keeps him alive
and young. If he could bottle it and we could all drink from Todd Richard’s
well, then we’d be forever young. We would ride with him on the
slopes doing 720s on our 50th birthday, too. •
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